I have always been interested in telling stories.
I have always been interested in telling stories. I was a keen writer as a child, and got my first recognition when I was 10, winning a trip to Disneyworld with a piece about Walt Disney’s dream.
At University, I discovered that my attention to detail was well suited for planning and strategy, and these were my favourite disciplines and where I achieved my best grades. I was all set for a marketing career out of college, but an opportunity took me thousands of miles away from my hometown of Rio de Janeiro, and I started to work for a giant software company. I have spent many years facing customers, listening and resolving their issues and getting to know people of all cultures and backgrounds.
My love of technology and my interest in story-telling converged when I started to work as a content lead for an emerging fintech. There were many innovations to showcase, and very complex concepts to simplify. Working closely with researchers, designers, copywriters, digital and sales teams, I developed strategy hubs to help clients understand and visualise what numbers couldn’t give them – the real investment opportunity behind each fund.
This portfolio contains some of the highlights of this work, as well as samples of my copywriting work.
Contact
Location
SE25 5NH London, UK
Phone
(+44) 7966 975084